💰 1. Competitive Pricing (Market-Based)

Position:

• Entry level: ₹20,000 – ₹35,000/day

• Mid-range: ₹40,000 – ₹70,000/day

• Premium: ₹70,000 – ₹1,20,000+/day

📊 2. Cost-Based Pricing

Price based on your expenses + profit margin.

Calculation:

• Equipment cost (per shoot avg): ₹3,000

• Travel + food: ₹2,000

• Editing time/value: ₹5,000

• Assistant: ₹2,000

• Total cost = ₹12,000

➡️ Add profit margin (50–100%)
👉 Final price: ₹25,000 – ₹35,000/day

💎 3. Value-Based Pricing

Charge based on the value you provide, not just time.

You can charge more if you offer:

• Cinematic storytelling

• Luxury editing style

• Strong Instagram presence

• Fast delivery / premium experience

Pricing range:
👉 ₹50,000 – ₹1,50,000+ per day

📸 4. Session Fees + IPS (In-Person Sales)

Low entry price → earn more through upselling.

Structure:

• Booking fee: ₹10,000 – ₹20,000

• Then sell:

  • Albums: ₹15,000 – ₹50,000

  • Extra edits: ₹5,000+

  • Reels/films: ₹10,000 – ₹30,000

⏱️ 5. Flat Fees vs Hourly Rates

✔️ Flat Fees (Recommended)

• Example: ₹50,000 for full wedding day

• Easy for clients to understand

• More professional

✔️ Hourly Rates

• ₹3,000 – ₹10,000/hour

• Good for small events / shoots

👉 Start with this:

Launch Offer:

• ₹25,000 – ₹35,000/day

• Include:

  • Photo + basic video

  • 1 cinematic reel

Then scale to:

• ₹50,000+ once you build portfolio + Instagram presence